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Meet Billie the Robot by Bellboy

Meet Billie the Robot by Bellboy: one of our first startups from Cohort 1!

Recently in Belgium at Cardo Brussels, Sandy Hefftz from Bellboy Robotics showcased Billie, their vision of a robotic workforce supporting hotel services. This is not just a concept, but a system already deployed across several hotels and operating in real environments.

The company designs and develops Physical AI, and its software creates a seamless bridge between robotics and human staff, uniting them into a highly efficient operational system. It enables robots to learn complex tasks and operate reliably alongside hotel teams. By taking over repetitive logistics, Bellboy’s robot allows staff to focus on what matters most: the guest experience.

At ATechX, we believed in the founders’ vision and the massive opportunity ahead from the very first moment. Alongside our partners, we’ve provided the mentorship and guidance needed to launch their first real-world pilot projects.

We believe that true innovation needs more than just a lab; it needs a proving ground. That’s why we provide the right ecosystem for startups to validate their technologies and unlock their full scaling potential alongside established industry players.

We are incredibly proud to see Billie in action and can’t wait for the next milestones!

ATechX Team

Meet Billie the Robot by Bellboy: one of our first startups from Cohort 1!

Recently in Belgium at Cardo Brussels, Sandy Hefftz from Bellboy Robotics showcased Billie, their vision of a robotic workforce supporting hotel services. This is not just a concept, but a system already deployed across several hotels and operating in real environments.

The company designs and develops Physical AI, and its software creates a seamless bridge between robotics and human staff, uniting them into a highly efficient operational system. It enables robots to learn complex tasks and operate reliably alongside hotel teams. By taking over repetitive logistics, Bellboy’s robot allows staff to focus on what matters most: the guest experience.